Next Thing Now, by UpperRight
The MarTech landscape is complicated. Each episode we try to demystify the craziness by talking to experts from across the ecosystem - asking questions that aim to get beyond stock answers to real solutions that will benefit our listeners. We hope that each listen gives you something new to those of you facing these challenges each day.
Next Thing Now, by UpperRight
NextThingNow - 2022 Year in Review & 2023 Ahead
•
UpperRight
•
Season 1
•
Episode 3
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Co-Founders Adam Lavelle and Alan Schulman share their views on getting to the UpperRight in 2023 - what will it take & who's likely to get there. In addition, they take a look back at 2022 and review the major MarTech & AdTech happenings, trends and transactions that happened and how they effected and will affect marketers and technology execs in the coming year.