Next Thing Now, by UpperRight
The MarTech landscape is complicated. Each episode we try to demystify the craziness by talking to experts from across the ecosystem - asking questions that aim to get beyond stock answers to real solutions that will benefit our listeners. We hope that each listen gives you something new to those of you facing these challenges each day.
Episodes
6 episodes
The Myth of the Single Stack
Join UpperRight CEO Adam Lavelle as he provides an audio expose of his recent NextThingNow Blog post entitled, "The Myth of the Single Stack."
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Season 2
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Episode 2
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11:50
NextThingNow - CMO Manny Rivera
A discussion with former 3X CMO and Salesforce VP of Strategic Customer Success Manny Rivera. UpperRIght Co-Founder and CxO Alan Schulman interviews Manny just in time for Dreamforce 2023.
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Season 2
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Episode 1
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31:40
NextThingNow - The CMO Interview with Dalton Dorné
This episode features a couple firsts: our UpperRight partner Jessica Burdman hosts her first NTN interview, and it's the first time we've interviewed a Chief Marketing Officer. We were so excited to hear from Dalton Dorné, chief marketing offi...
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Season 2
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Episode 1
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28:19
NextThingNow - 2022 Year in Review & 2023 Ahead
Co-Founders Adam Lavelle and Alan Schulman share their views on getting to the UpperRight in 2023 - what will it take & who's likely to get there. In addition, they take a look back at 2022 and review the major MarTech & AdTech ha...
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Season 1
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Episode 3
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1:04:50
NextThingNow - Andrea Tarrell, CEO & Founder, Sercante
Season 1, Episode 2, recorded virtually on October 19th. We connected with Andrea Tarrell the founder and CEO of Sercante, the people who "make sales and marketing teams wildly successful on the Salesforce platform." We discussed the continued ...
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Season 1
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Episode 2
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24:18
NextThingNow - Dreamforce2022 & Altaf Shaikh
Our first ever episode, recorded live onsite in San Francisco at Salesforce's Dreamforce 2022 event, on September 21st. We sat down with Altaf Shaikh the founder and CEO of ListEngage, one of the top Salesforce Marketing Cloud consulting firms ...
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Season 1
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Episode 1
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35:04
